Let’s start by looking at your annual revenue being around 2 Million Dollars or the Large Bucket. Typically, a full Marketing Budget would be set on about 10% represented by this smaller bucket or $200,000 annually. Now from this smaller bucket we break down about 50% of that will go towards Digital Marketing will consume about half of that bucket being around $100,000. This includes Paid Ads, Social Media Management, Brand Awareness Campaign’s etc. Finally, we And finally, video production and video marketing fits in that little cup, represented by this shot glass, or $60,000-$90,000. So, in other words, video production and video marketing ought to be approximately 2-3% of your annual revenue to be a thriving company in 2020.